Unwrapit Privacy Policy

Effective Date: March 1, 2021
Introduction

We are Unwrapit Inc. ("Unwrapit"), a Canadian registered company with a registered address at 236 Berkeley Street, Toronto, ON, M5A 2X4. Our corporation number is 1021035-8. We provide delivery of digital gifs (our "Services"). We also operate the website available at: https://unwrapit.com (the "Website").

This Privacy Policy explains what personal information Unwrapit collects about you and why, what we do with that information, how we share it, and how we handle the content you place in our products and services. For the purposed of this Privacy Policy, "Personal Information" means is any information related to an identifiable individual or that may be used to identify an individual. Please read the following carefully to understand our practices regarding Personal Information, including Personal Information of visitors to our Website,  our customers (“Customers”) and the clients and end-users of our Customers who use our Services or whose information our Customers control, in each and where such information is collected through the Services("End Users").


Changes to our Privacy Policy

We may change this Privacy Policy from time to time. We encourage you to review this Privacy Policy each time you use our Website or our Services to see if the policy has been changed, as indicated by the “Effective Date” set out above. We may at our discretion choose to highlight the fact that we made material changes by posting a notice on our Website and/or by sending you a notice (if we have your contact details), as appropriate.


Information you provide us

You may give us Personal Information by:

  • Accessing our Website for information or marketing purposes, where you may submit contact information, or certain automatic data collection may apply.
  • Using our service as a Customer of ours. Where you are our Customer or are an employee of our Customer you may provide us with Personal Information. The type of information collected includes your name; company name; business address; email address; phone number; username; password; business tax number and basic site information i.e. URL/Channel/Impression Traffic etc.
  • Interacting with our Service as an End User (which may be directly or through activities carried out by our Customers), where you engage with our platform to claim gifts or otherwise interact with our platform and services. 
  • Corresponding with us by phone, e-mail or otherwise. We ask you to disclose only as much information as is necessary to provide you with our products or services or to submit a question/suggestion/comment in relation to our Website or our services or products.
  • Applying to work with us. The type of information you may provide in your CV, a cover letter, your name, address, e-mail address and phone number. CVs should include information relevant to your employment history and education (degrees obtained, places worked, positions held, relevant awards, and so forth). We ask that you do not disclose sensitive personal information (e.g. gender, height, weight, medical information, religion, philosophical or political beliefs, financial data) in your application.
  • Supplying us with goods or services. Suppliers may provide us with information which may include a contact name; email address; business address; and telephone number.


Information we collect from use of the Unwrapit Product

Unwrapit may also collect certain information from visitors to and customers of the Website, such as Internet addresses. This information is logged to help diagnose technical problems, to administer our Website and in order to constantly improve the quality of the Services. We may also track and analyze non-identifying and aggregate usage and volume statistical information from our visitors and customers and provide such information to third parties.

Our Customers may collect customer relationship management information and process that information through our service, including information such as, without limitation, email addresses, participation and engagement information, gift-uptake and use information, and any other information collected from End Users relating to their use of the Services as provided to them at the request of our Customers. Our third-party partners also employ clear gifs (a.k.a. Web Beacons/Web Bugs), images, and scripts that help them better manage content on our Website. We do not tie the information gathered to our Customers' or End Users' Personal Information.

Technologies such as cookies, beacons, scripts and tags are used by us and our third-party partners. These technologies are used in analyzing trends, administering the Website, tracking End Users' movements around the Website, and gathering demographic information about our End User base as a whole. We may receive reports based on the use of these technologies by these companies on an individual and aggregated basis. Various browsers may offer their own management tools for removing these types of tracking technologies


Cookies on the Website

When you interact with the Website we strive to make that experience easy and meaningful. When you come to our Website, our web server sends a cookie to your computer. Cookies are files that web browsers place on a computer's hard drive and are used to tell us whether customers and visitors have visited the Website previously. If you click on a link to a third-party Website, such third party may also transmit cookies to you.

Standing alone, cookies do not identify you personally. They merely recognize your browser. Unless you choose to identify yourself to Unwrapit, either by responding to a promotional offer, opening an account, or registering for a free trial, you remain anonymous to Unwrapit. Cookies come in two flavors: session and persistent-based. Session cookies exist only during an online session. They disappear from your computer when you close your browser software or turn off your computer. Persistent cookies remain on your computer after you've closed your browser or turned off your computer. They include such information as a unique identifier for your browser.

Unwrapit uses session cookies containing encrypted information to allow the system to uniquely identify you while you are logged in. This information allows Unwrapit to process your online transactions and requests. Session cookies help us make sure you are who you say you are after you've logged in and are required in order to use the Unwrapit application. Unwrapit uses persistent cookies that only Unwrapit can read and use, to identify the fact that you are an Unwrapit customer or prior Unwrapit Website visitor (whatever the case may be). We are especially careful about the security and confidentiality of the information stored in persistent cookies. For example, we do not store account numbers or passwords in persistent cookies. Users who disable their web browser’s ability to accept cookies will be able to browse our Website but will not be able to successfully use our Services. End Users may be able to limit cookies used by their browsers and third parties by updating settings at: http://www.aboutads.info/choices and http://www.youronlinechoices.eu.


How we use the information we collect

We collect the Personal Information described above in order to provide our Services to our Customers and their End Users, to market our products and services, to improve our Website and to recruit staff.

We will use the information we collect in the following ways:

Customers
  • To fulfill our obligations arising from our contract with you i.e. to provide you with our Services;
  • To set your company up as a customer on our systems.
  • To liaise with you about projects that we are undertaking with you.
  • To deliver information about our products and services, where you have subscribed to receive same.
  • To ensure payment of our invoices.
Website users
  • To administer and improve our Website and for internal operations, including troubleshooting, data analysis, testing, research, statistical and survey purposes.
  • As part of our efforts to keep our Website safe and secure.
  • To measure or understand the effectiveness of advertising we serve to you and others, and to deliver relevant advertising to you.
  • To make suggestions and recommendations to you and other users of our Website about services that may interest you or them.
End Users
  • To provide our Services to you at the request of our Customers, and to communicate that information to our Customers. Your information is used by our Customer to assist in their sales cycles and customer relationship management. 
  • To improve the quality of our Services. Used to determine the effectiveness of our Services and to improve the quality of our Services; Unwrapit utilizes anonymized "End User" interactions to information and trains our machine learning algorithms.
  • If you are an End User, we only share your interactions through the Service with the Customer to whom those interactions pertain. If you interact with our Services through several different Customers, we will not share your information across Customers. 


Who we share your information with

We may share your Personal Information with our selected business partners, suppliers and sub-contractors for the performance of any contract we enter into with them or you. For example, these business partners may include our web hosting provider and our IT service providers.

In addition, we may disclose your Personal Information to third parties:

  • In the event that we sell or buy any business or assets, in which case we may disclose your Personal Information to the prospective seller or buyer of such business or assets.
  • If we or substantially all of our assets are acquired by a third party, in which case information held by us about our Customers and their End Users will be one of the transferred assets.
  • If we are under a duty to disclose or share your information in order to comply with any legal obligation, or in order to enforce or apply our terms of use and other agreements; or to protect our rights, property, or safety, our customers, or others. This includes exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction.



Data Storage
Data Locality

The data that we collect from you may be transferred to, and stored in, Canada and the United States of America.  


Data Retention

The time periods for which we retain your information depend on the type of information and the purposes for which we use it. We will keep your information for no longer than is required or permitted. Generally, this means that Unwrapit will delete the Personal Information of End Users once our relationship with the Customer is terminated.


Your data rights

You have the following rights in respect of your Personal Information:

  • The right to access the Personal Information we hold about you.
  • The right to require us to rectify or update any inaccurate Personal Information about you without undue delay.

As a customer of Unwrapit, you have the following rights:

  • The right to have us erase any Personal Information we hold about you in circumstances such as where it is no longer necessary for us to hold the Personal Information or, in some circumstances, if you have withdrawn your consent to the processing.
  • The right to object to us processing Personal Information about you such as processing for profiling or direct marketing.
  • The right to ask us to provide your Personal Information to you in a portable format or, where technically feasible, for us to port that Personal Information to another provider provided it does not result in a disclosure of Personal Information relating to other people.
  • The right to request a restriction of the processing of your Personal Information.
  • The right to address a challenge concerning the personal information handling policies and practices at Unwrapit.

Where our processing of your Personal Information is based on your consent to that processing, you have the right to withdraw that consent at any time but any processing that we have carried out before you withdrew your consent remains lawful. You may exercise any of the above rights by contacting privacy@unwrapit.com. Where Unwrapit is acting as the Data Processor, End Users should contact the Data Controller, i.e. the entity with which End User has a relationship, to exercise these rights.


California Residents

This section provides additional details about the Personal Information we collect about California consumers and the rights afforded to them under the California Consumer Privacy Act (the CCPA).

For more details about the Personal Information Unwrapit has collected over the last 12 months, please see the section “Information you provide us” above. We collect this Personal Information for commercial purposes described in the section “Information we collect from your use of Unwrapit Support Service” above.  Unwrapit will only share this information when you make a customer support query to another organization, which is a Customer of Unwrapit and which uses our Services to assist their customer support function. Unwrapit does not sell (as that term is defined in the CCPA) the Personal Information we collect.  

Subject to certain limitations, the CCPA provides California consumers the right to request to know more details about the categories or specific pieces of Personal Information we collect (including how we use and disclose this Personal Information), to delete their Personal Information, to opt-out of any “sales” of Personal Information that may be occurring, and to not be discriminated against for exercising these rights.

California consumers may make a request pursuant to their rights under the CCPA by contacting us at privacy@unwrapit.com. We will verify your request using the information associated with your account, if available, including email address. Government identification may be required. Consumers can also designate an authorized agent to exercise these rights on their behalf.


Contact Us

Our Data Protection Officer can be reached at privacy@unwrapit.com.